Hudson’s Bay Company (HBC): From Fur to Fendi

Chapter 10 Case Study

Hudson’s Bay Company (HBC): From Fur to Fendi

Q1)  Referring to figure 10.3 p.183 of the textbook, briefly discuss the relationship between HBC’s mission and its stakeholders.  Identify HBC’s primary stakeholders and their specific demands.

Q2)  Using the information in the case (and your own knowledge of HBC from visits to their stores) conduct a current SWOT analysis for HBC.

Q2a) What are HBC’s current major strengths that provide it with a competitive advantage?  What are its current major weaknesses that hamper the organization’s competitiveness?

Porter’s Five Forces Model is used as a tool for strategic analysis in competitive industries.

Q3a)  Conduct a Porter’s Five Forces Analysis (P5FA) referencing figure 10.5 p. 185 of the textbook as your guide, providing as much (or as little) information as you deem necessary about the status of each of the five forces.  As part of your analysis make sure to rank each of the five individual forces as ‘weak’, ‘moderate’, or ‘strong’.

Q3b)  What does the results of your analysis using P5FA reveal about the industry that HBC competes within and what are its strategic implications for HBC?

Q4): Given your analysis (Q2 & Q3), briefly state whether you believe HBC will survive and prosper into the future, or whether it is doomed to follow in the tracks of other long-dead retail giants such as Eaton’s and Target Canada.  As much as possible, support your suppositions referencing your previous analysis.

Note: much of the information about Hudson’s Bay can be found utilizing other resources; – students are advised to perform additional research as necessary in order to answer the questions in detail …